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Tazo Tea


Web: www.tazo.com
Phone (888) 436-2673
Last Updated: Aug. 13, 2018

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About Tazo Tea

Tazo Tea is a brand of tea now owned by Unilever. Tazo was originally best known for being stocked in Starbucks coffee shops. In 2004, Tazo was a wholly-owned subsidiary of the Starbucks Corporation.[1] In November of 2017, Starbucks announced it was selling the brand to Unilever.[3]

Tazo sells teabag teas, loose teas, and bottled teas. In 2009, Tazo began moving away from traditional tea bags and towards pyramid sachets, and began using more whole tea leaves in these sachets.[2] Tazo uses a non-standard terminology in their marketing and on their website; traditional tea bags are called filterbags and the sachets are labelled full leaf tea or full leaf sachets.

Online, Tazo teas used to be able to be purchased through the Starbucks Store, before it was discontinued.
The online selection included exclusive blends, such as Tazo English Breakfast, which was available through this online store and not in Starbucks or other shops.

Tazo is a member of the Ethical Tea Partnership.

References:

1. Tazo, Kraft Foods Announce Licensing Deal, Beverage Aisle, May. 15, 2004.


2. Melissa Allison, Starbucks converts Tazo tea bags to full-leaf tea sachets, Seattle Times, Dec. 24, 2009.

3. Ronald Holden, Starbucks Unloads Tazo, Will Concentrate On Teavana, Forbes, Nov. 2, 2017.

Teas - Browse All 39

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Browse by style (type or variety); Flavored Tea (13)Herbal Tea (13)Pure Tea (Camellia sinensis) (11)Black Tea (5)Green Tea (3) • (more...)

Recent Reviews — Browse All 132RSS rss icon

Tchuggin' Okie
(417 reviews)
58 / 100
Picture of Regenerative Organic Darjeeling

For starters, I don't know the current availability status of this tea, or if it is the same as the original Tazo Darjeeling, which was not called "Regenerative Organic" and which has been retired for several years, at least. It apparently made a comeback or new beginning in this form, and clearly is in contemporary T...

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Brytta Sóþword
(336 reviews)
92 / 100
Picture of Butterscotch Blondie

Butterscotch Blondie

Style: Flavored Black Tea – Region: Blend
Dec. 23rd, 2024

Lovely tea! It smells and tastes quite good for a bagged tea. I enjoy its level of sweetness, which does taste like butterscotch. Solid quick tea.

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Tchuggin' Okie
(417 reviews)
53 / 100
Picture of Passion Filterbag

Passion Filterbag

Style: Herbal Tea – Region: Blend
Apr. 12th, 2023

Here's the most-rated Tazo product on RateTea, but haven't yet rated here for unknown reasons. So...this is that, since I snagged some at a hotel.

The blend brews up a dense magenta hue quite quickly, presumably from the added elderberry extract ("for color" on the ingredients label). Dry-bag aroma is generically ...

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61 / 100
Picture of Earl Grey Filterbags

Earl Grey Filterbags

Style: Earl Grey Tea – Region: Blend
Dec. 11th, 2022

Another "conference tea" here...I had a couple bags there, and brought another home to steep in boiling well water. Water quality at the meeting was good, so my impressions were consistent in both places.

The best part of this tea was its dry-bag smell: potent, high-quality bergamot, but still not too much to ove...

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65 / 100
Picture of Refresh Mint Filterbag

Refresh Mint Filterbag

Style: Mint Tea – Region: ?????
Nov. 2nd, 2022

My first in-person conference this decade yielded a few new teas to try and to rate. This was one. As always with such "freebies", value is based on the online and/or local store price.

This is a tea I would call "socially awkward" if it were a human. It hides quietly in the corner when you expect a meaningful i...

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Read more reviews (132) ...

Top Reviewers

RankUser#%
1Reviewer icon Alex Zorach2462
2Reviewer icon Brytta Sóþword1436
3Reviewer icon Tchuggin' Okie1436
4Reviewer icon spaflam1231
5Reviewer icon Anne513

Review 6 teas to get on this list!

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Most-Rated Teas

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Passion Filterbag

Style:Herbal Tea
Region:Blend
Caffeine:Caffeine Free
Leaf:Sachet
16
16 Ratings
No image of this tea

Awake English Breakfast Filterbag

Style:English Breakfast
Region:Blend
Caffeine:Caffeinated
Leaf:Teabag
55
12 Ratings
No image of this tea

Zen Filterbags

Style:Flavored Green Tea
Region:?????
Caffeine:Caffeinated
Leaf:Sachet
12
12 Ratings
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Wild Sweet Orange

Style:Herbal Tea
Region:?????
Caffeine:Caffeine Free
Leaf:Teabag
64
10 Ratings
No image of this tea

Chai Classic (Formerly Organic Tazo Chai)

Style:Chai / Spiced Tea
Region:Assam, India
Caffeine:Caffeinated
Leaf:Teabag
30
9 Ratings

Top-Rated Teas

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Tazo Chai Full Leaf

Style:Chai / Spiced Tea
Region:?????
Caffeine:Caffeinated
Leaf:Sachet
73
4 Ratings
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China Green Tips Filterbag

Style:Mao Feng Green Tea
Region:Zhejiang, China
Caffeine:Caffeinated
Leaf:Teabag
71
6 Ratings
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Wild Sweet Orange

Style:Herbal Tea
Region:?????
Caffeine:Caffeine Free
Leaf:Teabag
64
10 Ratings
No image of this tea

Om

Style:Green and Black Tea Blend
Region:Himalayas
Caffeine:Caffeinated
Leaf:Teabag
62
3 Ratings
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Zen Full Leaf

Style:Flavored Green Tea
Region:Blend
Caffeine:Caffeinated
Leaf:Sachet
58
3 Ratings

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